Re-seeing. So what? Raising questions.
How does it work? Understanding the mechanisms and functions.
reactivity (or: search engine optimization (SEO))
How do people use search? How search do engines shape searching? How do we use search to inform or shape interventions? Who?
Students will break into 8 teams to lead 1/2 of a class session for the these four weeks. All readings will be identified prior to Spring Break.
Readings selected for student-facilitated classes included:
While students mostly did group activities or group work focused on developing their projects, I did brief presentations. Specifically assigned or examined readings for this module included:
“Ultimately, my hope is for you, the reader, to imagine and craft the worlds you cannot live without, just as you dismantle the ones we cannot live within.” (p. 14)
Presented w/ excerpts from:
Presented w/ excerpts from:
Presented w/ reference to:
A student requested I cover this in more depth.
Presented w/ excerpts from:
Akrich, M. (1992). The de-scription of technical objects. In W. E. Bijker & J. Law (Eds.), Shaping Technology/Building Society (pp. 205–224). MIT Press.
Asher-Schapiro, A. (2022). Gaming google: Oil firms use search ads to greenwash, study says. https://www.context.news/climate-risks/gaming-google-oil-firms-use-search-ads-to-greenwash-study-says; Context. https://www.context.news/climate-risks/gaming-google-oil-firms-use-search-ads-to-greenwash-study-says
Augustaitis, L., Merrill, L. A., Gamarel, K. E., & Haimson, O. L. (2021). Online transgender health information seeking: Facilitators, barriers, and future directions. Proceedings of the 2021 Chi Conference on Human Factors in Computing Systems. https://doi.org/10.1145/3411764.3445091
Boyle, P. (2023). Physicians learn to partner with dr. Google. Association of American Medical Colleges; AAMC News & Insights. https://www.aamc.org/news-insights/physicians-learn-partner-dr-google
Cadwalladr, C. (2016). Google, democracy and the truth about internet search. The Guardian, 4(12). https://www.theguardian.com/technology/2016/dec/04/google-democracy-truth-internet-search-facebook
Caulfield, M. (2019). Data voids and the google this ploy: Kalergi plan. https://hapgood.us/2019/04/12/data-voids-and-the-google-this-ploy-kalergi-plan/.
Daly, A., & Scardamaglia, A. (2017). Profiling the australian google consumer: Implications of search engine practices for consumer law and policy. J Consum Policy, 40(3), 299–320. https://doi.org/10.1007/s10603-017-9349-9
Dave, P. (2022). Google cuts racy results by 30. Reuters. https://www.reuters.com/technology/google-cuts-racy-results-by-30-searches-like-latina-teenager-2022-03-30
DiResta, R. (2018). The complexity of simply searching for medical advice. https://www.wired.com/story/the-complexity-of-simply-searching-for-medical-advice/
Federal Trade Commission. (2013). Sample letter to general purpose search engines. https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-consumer-protection-staff-updates-agencys-guidance-search-engine-industryon-need-distinguish/130625searchenginegeneralletter.pdf.
Ghezzi, P., Bannister, P. G., Casino, G., Catalani, A., Goldman, M., Morley, J., Neunez, M., Prados-Bo, A., Smeesters, P. R., Taddeo, M., Vanzolini, T., & Floridi, L. (2020). Online information of vaccines: Information quality, not only privacy, is an ethical responsibility of search engines. Front. Med., 7, 637. https://doi.org/10.3389/fmed.2020.00400
Gillespie, T. (2014). The relevance of algorithms (T. Gillespie, P. J. Boczkowski, & K. A. Foot, Eds.; pp. 167–193). The MIT Press. https://doi.org/10.7551/mitpress%2F9780262525374.003.0009
Gillespie, T. (2017). Algorithmically recognizable: Santorum’s google problem, and google’s santorum problem. Information, Communication & Society, 20(1), 63–80. https://doi.org/10.1080/1369118X.2016.1199721
Gillespie, T. (2018). Custodians of the internet: Platforms, content moderation, and the hidden decisions that shape social media. Yale University Press. https://yalebooks.yale.edu/book/9780300261431/custodians-of-the-internet/
Golebiewski, M., & boyd, danah. (2018). Data voids: Where missing data can easily be exploited. Data & Society. https://datasociety.net/library/data-voids-where-missing-data-can-easily-be-exploited/
Golebiewski, M., & boyd, danah. (2019). Data voids: Where missing data can easily be exploited. Data & Society. https://datasociety.net/library/data-voids/
Google. (2022). Search quality evaluator guidelines. https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf.
Griffin, D., & Lurie, E. (2022). Search quality complaints and imaginary repair: Control in articulations of Google Search. New Media & Society, 0(0), 14614448221136505. https://doi.org/10.1177/14614448221136505
Haider, J., & Rödl, M. (2023). Google search and the creation of ignorance: The case of the climate crisis. Big Data &Amp; Society, 10(1), 205395172311589. https://doi.org/10.1177/20539517231158997
Haider, J., & Sundin, O. (2019). Invisible search and online search engines: The ubiquity of search in everyday life. Routledge. https://doi.org/10.4324/9780429448546
Hassard, E. (2020). Digital redlining of abortion access and women on web. Women on Web; https://www.womenonweb.org/en/page/20285/digital-redlining-of-abortion-access.
Hendry, D. G., & Efthimiadis, E. N. (2008). Conceptual models for search engines. In A. Spink & M. Zimmer (Eds.), Web search: Multidisciplinary perspectives (pp. 277–307). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-75829-7_15
Introna, L. D., & Nissenbaum, H. (2000). Shaping the web: Why the politics of search engines matters. The Information Society, 16(3), 169–185. https://doi.org/10.1080/01972240050133634
Kreines, F. M., Farr, A., Chervenak, F. A., & Grünebaum, A. (2018). Quality of web-based family-building information for lgbtq individuals. The European Journal of Contraception &Amp; Reproductive Health Care, 23(1), 18–23. https://doi.org/10.1080/13625187.2018.1432036
Lewandowski, D. (2019). The web is missing an essential part of infrastructure: An open web index. Commun. ACM, 62(4), 24. https://doi.org/10.1145/3312479
Lewandowski, D., Sünkler, S., & Yagci, N. (2021). The influence of search engine optimization on google’s results: A multi-dimensional approach for detecting seo. 13th Acm Web Science Conference 2021, 12–20. https://doi.org/10.1145/3447535.3462479
Lurie, E., & Mulligan, D. K. (2021). Searching for representation: A sociotechnical audit of googling for members of U.S. Congress. https://arxiv.org/abs/2109.07012
Meisner, C., Duffy, B. E., & Ziewitz, M. (2022). The labor of search engine evaluation: Making algorithms more human or humans more algorithmic? New Media & Society, 0(0), 14614448211063860. https://doi.org/10.1177/14614448211063860
Mulligan, D. K., & Griffin, D. (2018). Rescripting search to respect the right to truth. The Georgetown Law Technology Review, 2(2), 557–584. https://georgetownlawtechreview.org/rescripting-search-to-respect-the-right-to-truth/GLTR-07-2018/
Mulligan, D. K., & Nissenbaum, H. (2020). The concept of handoff as a model for ethical analysis and design. Oxford University Press. https://doi.org/10.1093/oxfordhb/9780190067397.013.15
Narayanan, D., & De Cremer, D. (2022). “Google told me so!” On the bent testimony of search engine algorithms. Philos. Technol., 35(2), E4512. https://doi.org/10.1007/s13347-022-00521-7
Nissenbaum, H. (2011). From preemption to circumvention: If technology regulates, why do we need regulation (and vice versa). Berkeley Tech. LJ, 26, 1367.
Noble, S. U. (2018). Algorithms of oppression how search engines reinforce racism. New York University Press. https://nyupress.org/9781479837243/algorithms-of-oppression/
Ogilvy. (2013). UN women - the autocomplete truth. Online; YouTube. https://www.youtube.com/watch?v=IkNlGuW-0g8
Selbst, A. D., Boyd, D., Friedler, S. A., Venkatasubramanian, S., & Vertesi, J. (2019). Fairness and abstraction in sociotechnical systems. Proceedings of the Conference on Fairness, Accountability, and Transparency, 59–68. https://doi.org/10.1145/3287560.3287598
Shah, C., & Bender, E. M. (2022, March). Situating search. ACM SIGIR Conference on Human Information Interaction and Retrieval. https://doi.org/10.1145/3498366.3505816
Simon, F. M., & Camargo, C. Q. (2021). Autopsy of a metaphor: The origins, use and blind spots of the “infodemic”. New Media & Society, 0(0), 14614448211031908. https://doi.org/10.1177/14614448211031908
Skrubbeltrang, M. M., Grunnet, J., & Tarp, N. T. (2017). #RIPINSTAGRAM: Examining user’s counter-narratives opposing the introduction of algorithmic personalization on instagram. First Monday, 22(4). https://doi.org/10.5210/fm.v22i4.7574
Sundin, O. (2020). Where is search in information literacy? A theoretical note on infrastructure and community of practice. In Sustainable digital communities (pp. 373–379). Springer International Publishing. https://doi.org/10.1007/978-3-030-43687-2_29
Sundin, O., Lewandowski, D., & Haider, J. (2021). Whose relevance? Web search engines as multisided relevance machines. Journal of the Association for Information Science and Technology. https://doi.org/10.1002/asi.24570
Toepfl, F., Kravets, D., Ryzhova, A., & Beseler, A. (2022). Who are the plotters behind the pandemic? Comparing covid-19 conspiracy theories in google search results across five key target countries of russia’s foreign communication. Information, Communication & Society, 1–19. https://doi.org/10.1080/1369118x.2022.2065213
Tripodi, F. (2018). Searching for alternative facts: Analyzing scriptural inference in conservative news practices. Data & Society. https://datasociety.net/output/searching-for-alternative-facts/
Tripodi, F. (2021). Ms. Categorized: Gender, notability, and inequality on wikipedia. New Media & Society, 0(0), 14614448211023772. https://doi.org/10.1177/14614448211023772
Upadhyay, U., Grossman, D., Ralph, L., & Roberts, S. (n.d.). Using google ads to study abortion access among pregnant people searching online for abortion. ANSIRH; https://www.ansirh.org/research/ongoing/google-ads-abortion-access-study.
Urman, A., & Makhortykh, M. (2022). “Foreign beauties want to meet you”: The sexualization of women in google’s organic and sponsored text search results. New Media & Society, 0(0), 14614448221099536. https://doi.org/10.1177/14614448221099536
Vaidhyanathan, S. (2011). The googlization of everything:(And why we should worry). Univ of California Press. https://doi.org/10.1525/9780520948693
Van Couvering, E. J. (2007). Is relevance relevant? Market, science, and war: Discourses of search engine quality. Journal of Computer-Mediated Communication, 12(3), 866–887. http://doi.org/10.1111/j.1083-6101.2007.00354.x
Vertesi, J. (2019). From affordances to accomplishments: PowerPoint and excel at NASA. In digitalSTS (pp. 369–392). Princeton University Press. https://doi.org/10.1515/9780691190600-026
Ziewitz, M. (2019). Rethinking gaming: The ethical work of optimization in web search engines. Social Studies of Science, 49(5), 707–731. https://doi.org/10.1177/0306312719865607